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Marketing Coordinator, ALAViDA Substance Use

Overview:

Status: Full time, Remote – Canada
Start Date: May 2023
Location: Remote-Canada
Reports to: Chief Marketing Officer

 

LifeSpeak Inc. Company Overview

LifeSpeak Inc. is the leading whole-person wellbeing solution for employers, health plans, and other organizations. LifeSpeak Inc.’s suite of digital solutions allows organizations to provide best-in-class content and expertise at scale, empowering individuals to live their healthiest lives. As the parent company to LIFT Digital, ALAViDA Health, Torchlight, and Wellbeats, LifeSpeak Inc. provides a flexible portfolio of wellbeing solutions across mental health, wellness, fitness, nutrition, substance use, and caregiving. LifeSpeak Inc. has more than 30 years of collective experience working with Fortune 500 companies, government agencies, insurance providers, and others across the globe. Insights from LifeSpeak Inc.’s digital and data-driven solutions uncover gaps in wellbeing at the individual and organizational levels, ultimately enhancing workplace performance outcomes.

Passion – Operate with a sense of urgency, enthusiasm, initiative, and commitment
Authenticity – Deliver genuine experiences that foster meaningful connections
Integrity – Commit and execute with honesty, credibility, and reliability
Innovation – Continue to lead health and fitness industry in ways to engage more people
Collaboration – Work together as a TEAM to meet our clients’ and business’ objectives

Essential Job Functions:

The Marketing Coordinator will be focused specifically on the client and member (end user) marketing for LifeSpeak Inc.’s substance use product, ALAViDA.  As the Marketing Coordinator, you have a creative eye, planning skills and are motivated by the opportunity to create content that educates, moves and drives action. You are a quick learner, constantly improving your delivery. You are a great listener and communicator who likes to get things done. You do not require close management but have no problems reaching out for direction when you need it. You understand and appreciate the value of evidence-based treatment. Your excellent interpersonal skills and work ethic make you an integral part of our team. Finally, you want to make the world a better place.

Primary Responsibilities

  • Help create member-facing campaigns and publish engaging content
  • Coordinate copy translation with the Translation team at LifeSpeak
  • Create briefings for design projects
  • Support the marketing team in creating promotional materials and newsletters
  • Coordinate content to ensure quality, clarity, and consistency
  • Support the brand and service voice and make sure all the organization can easily understand and use that voice
  • Use different systems such as WordPress, Salesforce, Adobe Suite, among others, that support the digital product
  • Collaborate with marketing and design teams to plan and develop resource page content, style, and layout
  • Find user-friendly ways to interact with clients, members and drive engagement

 

Within the first 30 days you will be expected to:

  • Learn the structure and operation of the company and the ALAViDA program
  • Learn the details of our tools and systems
  • Become familiar with the team
  • Build a strong sense of empathy for your target audience
  • Become familiar with internal and external teams of translators and designers

We Require:

  • Bachelor’s degree
  • 2-5 years’ experience as Content/Marketing Coordinator or similar role
  • An understanding of branding and general business objectives
  • Ability to condense complex ideas into a concise copy and still make things crystal clear
  • Ability to handle sensitive and confidential information
  • A Designer’s Mindset – You should think: “how can this be improved?”
  • Strong interpersonal skills that will support different teams (clinical professionals, customer service, operations, etc)
  • Ability to organize, manage, prioritize and multi-task a wide range of assignments with high efficiency, accuracy, and timeliness
  • Great attention to detail
  • Superior command of the English language
  • Basic knowledge of design (Adobe Creative Suite) and CRM software
  • Enthusiasm for content creation and writing
  • Interest in working in a fast-paced company and learning about e-health
  • French/Québecoispreferred
  • Experience in the substance use treatment or digital health sectorspreferred

Benefits:

We value our employees’ time and efforts. Our commitment to your success is enhanced by our competitive pay with bonus plans. We also offer flexible paid time off, paid holidays, medical, dental, and many other employee perks and benefits. Plus, we work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture.

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